| Preface |
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xiii | |
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The Nature and Scope of Economics |
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3 | (24) |
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Economics as a Social Science |
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4 | (5) |
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9 | (7) |
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9 | (3) |
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Human Goals -- The Self-Interest Assumption |
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12 | (4) |
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Ignorance and Uncertainty |
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16 | (1) |
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Market and Nonmarket Interactions |
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16 | (2) |
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Allocation by Prices -- The Market System |
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18 | (2) |
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Behavior within Organizations |
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20 | (1) |
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Positive and Normative Analysis: ``Is'' versus ``Ought'' |
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20 | (1) |
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Elements of the Economic System |
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21 | (2) |
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Decision-Making Agents in the Economy |
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21 | (1) |
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Scarcity, Objects of Choice, and Economic Activities |
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22 | (1) |
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Microeconomics and Macroeconomics |
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23 | (4) |
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23 | (1) |
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24 | (3) |
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27 | (42) |
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Equilibrium: Supply-Demand Analysis |
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28 | (21) |
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Balancing Supply and Demand |
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28 | (2) |
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How Changes in Supply and Demand Affect Equilibrium |
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30 | (6) |
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Algebra of Supply-Demand Analysis |
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36 | (2) |
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An Application: Introducing a New Supply Source |
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38 | (1) |
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39 | (4) |
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An Application: Interdicting Supply |
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43 | (3) |
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Price Ceilings and Price Floors |
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46 | (3) |
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49 | (20) |
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The Logic of Total, Average, and Marginal Concepts |
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50 | (4) |
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How Total, Average, and Marginal Magnitudes Are Related |
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54 | (5) |
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An Application: Foraging -- When Is It Time to Pack Up and Leave? |
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59 | (2) |
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61 | (1) |
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62 | (7) |
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PART TWO. PREFERENCE, CONSUMPTION, AND DEMAND |
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69 | (24) |
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70 | (2) |
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72 | (7) |
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Cardinal versus Ordinal Utility |
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73 | (4) |
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Utility of Commodity Baskets |
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77 | (2) |
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Characteristics of Indifference Curves |
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79 | (4) |
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83 | (3) |
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85 | (1) |
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The Sources and Content of Preferences |
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86 | (7) |
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90 | (1) |
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90 | (3) |
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93 | (34) |
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The Optimum of the Consumer |
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94 | (10) |
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The Geometry of Consumer Choice |
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94 | (3) |
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Optimum of the Consumer (Cardinal Utility) |
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97 | (3) |
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Optimum of the Consumer (Ordinal Utility) |
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100 | (4) |
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Complements and Substitutes |
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104 | (3) |
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The Consumer's Response to Changing Opportunities |
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107 | (8) |
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The Income Expansion Path |
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107 | (3) |
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110 | (2) |
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Price Expansion Path and Demand Curve |
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112 | (3) |
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Income and Substitution Effects of a Price Change |
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115 | (3) |
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An Application: How Can the Giffen Case Come About? How Likely Is It? |
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117 | (1) |
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From Individual Demand to Market Demand |
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118 | (2) |
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An Application: Subsidy versus Voucher |
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120 | (7) |
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122 | (2) |
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124 | (3) |
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Applications and Extensions of Demand Theory |
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127 | (30) |
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The Engel Curve and the Income Elasticity of Demand |
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128 | (4) |
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The Demand Curve and the Price Elasticity of Demand |
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132 | (4) |
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The Cross-Elasticity of Demand |
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136 | (1) |
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137 | (5) |
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Constant Slope versus Constant Elasticity |
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138 | (1) |
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139 | (3) |
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Determinants of Responsiveness of Demand to Price |
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142 | (2) |
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Multiple Constraints -- Rationing |
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144 | (13) |
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144 | (2) |
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146 | (5) |
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151 | (1) |
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152 | (5) |
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PART THREE. THE FIRM AND THE INDUSTRY |
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157 | (34) |
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Why Firms? Entrepreneur, Owner, Manager |
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158 | (7) |
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Economic Profit versus Accounting Profit |
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160 | (1) |
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The Separation of Ownership and Control |
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160 | (5) |
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The Optimum of the Firm in Pure Competition |
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165 | (11) |
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172 | (2) |
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An Application: Division of Output among Plants |
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174 | (2) |
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176 | (6) |
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Short Run versus Long Run |
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176 | (4) |
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Rising Costs and Diminishing Returns |
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180 | (2) |
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An Application: Peak versus Off-Peak Operation |
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182 | (9) |
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186 | (1) |
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187 | (4) |
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Equilibrium in the Product Market -- Competitive Industry |
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191 | (30) |
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192 | (9) |
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From Firm Supply to Market Supply: The Short Run |
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192 | (3) |
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Long-Run and Short-Run Supply |
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195 | (4) |
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External Economies and Diseconomies |
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199 | (2) |
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Firm Survival and the Zero-Profit Theorem |
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201 | (2) |
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The Benefits of Exchange: Consumer Surplus and Producer Surplus |
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203 | (4) |
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An Application: The Water-Diamond Paradox |
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205 | (1) |
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An Application: Benefits of an Innovation |
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206 | (1) |
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Transaction Taxes and Other Hindrances to Trade |
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207 | (14) |
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208 | (1) |
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209 | (1) |
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An Application: Import Quotas |
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210 | (3) |
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Price Ceilings and ``Shortages'' |
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213 | (4) |
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217 | (1) |
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218 | (3) |
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Monopolies, Cartels, and Networks |
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221 | (36) |
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The Monopolist's Profit-Maximizing Optimum |
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222 | (9) |
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222 | (4) |
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Monopoly versus Competitive Solutions |
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226 | (2) |
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An Application: Author versus Publisher |
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228 | (3) |
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An Application: Monopolist with Competitive Fringe |
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231 | (1) |
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Monopoly and Economic Efficiency |
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231 | (3) |
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234 | (4) |
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Monopolistic Price Discrimination |
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238 | (6) |
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238 | (3) |
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241 | (2) |
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243 | (1) |
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244 | (4) |
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248 | (9) |
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Demand for a Network Good |
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248 | (2) |
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250 | (1) |
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250 | (3) |
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253 | (1) |
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254 | (3) |
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Product Quality and Product Variety |
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257 | (22) |
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258 | (8) |
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Quality under Competition and Monopoly |
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259 | (4) |
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An Application: Suppression of Inventions |
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263 | (2) |
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265 | (1) |
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266 | (13) |
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Product Variety under Monopoly |
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268 | (2) |
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Blending Monopoly and Competition -- Monopolistic Competition |
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270 | (5) |
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275 | (1) |
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276 | (3) |
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Competition Among the Few: Oligopoly and Strategic Behavior |
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279 | (28) |
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Strategic Behavior: The Theory of Games |
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280 | (8) |
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280 | (2) |
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An Application: Public Goods -- Two-Person versus Multiperson Prisoners' Dilemma |
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282 | (1) |
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283 | (3) |
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286 | (2) |
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Duopoly -- Identical Products |
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288 | (9) |
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289 | (4) |
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293 | (2) |
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An Application: ``Most-Favored-Customer'' Clause |
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295 | (2) |
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Duopoly -- Differentiated Products |
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297 | (3) |
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297 | (1) |
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298 | (2) |
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Oligopoly, Collusion, and Numbers |
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300 | (7) |
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An Application: The ``Kinked'' Demand Curve |
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300 | (2) |
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302 | (2) |
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304 | (1) |
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304 | (3) |
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Dealing with Uncertainty -- The Economics of Risk and Information |
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307 | (32) |
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Decisions under Uncertainty |
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308 | (8) |
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Expected Gain versus Expected Utility |
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308 | (1) |
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309 | (3) |
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Risk-Bearing and Insurance |
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312 | (4) |
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316 | (1) |
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317 | (8) |
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Adverse Selection -- The Lemons Problem |
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317 | (4) |
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Conveying Quality through Reputation |
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321 | (2) |
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Do Prices Signal Quality? Information as a Public Good |
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323 | (2) |
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Conveying Information -- Advertising |
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325 | (1) |
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Herd Behavior and Informational Cascades |
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325 | (3) |
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Copyright, Patents, and Intellectual Property Rights |
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328 | (11) |
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332 | (2) |
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334 | (5) |
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PART FOUR. FACTOR MARKETS AND INCOME DISTRIBUTION |
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The Demand for Factor Services |
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339 | (36) |
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Production and Factor Employment with a Single Variable Input |
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340 | (9) |
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340 | (1) |
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340 | (3) |
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From Production Function to Cost Function |
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343 | (2) |
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The Firm's Demand for a Single Variable Input |
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345 | (4) |
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Production and Factor Employment with Several Variable Inputs |
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349 | (13) |
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350 | (5) |
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Factor Balance and Factor Employment |
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355 | (3) |
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The Firm's Demand for Inputs |
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358 | (4) |
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The Industry's Demand for Inputs |
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362 | (2) |
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Monopsony in the Factor Market |
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364 | (2) |
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An Application: Minimum-Wage Laws |
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366 | (9) |
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371 | (2) |
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373 | (2) |
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Resource Supply and Factor-Market Equilibrium |
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375 | (34) |
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The Optimum of the Resource-Owner |
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376 | (9) |
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An Application: The Incentive Effects of ``Welfare'' and Social Security |
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382 | (3) |
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Personnel Economics: Managerial Applications of Employment Theory |
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385 | (5) |
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The Principal-Agent Problem |
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385 | (1) |
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386 | (3) |
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389 | (1) |
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Factor-Market Equilibrium |
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390 | (5) |
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From Individual Supply to Market Supply |
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390 | (1) |
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Demand and Supply Together |
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391 | (1) |
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An Application: Sources of Growing Wage Inequality |
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392 | (3) |
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Monopolies and Cartels in Factor Supply |
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395 | (2) |
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The ``Functional'' Distribution of Income |
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397 | (5) |
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The Traditional Classification: Land, Labor, and Capital |
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397 | (1) |
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Capital, Rate of Return, and Interest |
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398 | (4) |
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402 | (7) |
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403 | (1) |
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404 | (5) |
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Exchange, Transaction Costs, and Money |
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409 | (46) |
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Pure Exchange: The Edgeworth Box |
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410 | (6) |
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Supply and Demand in Pure Exchange |
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416 | (7) |
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An Application: Market Experiments in Economics |
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420 | (3) |
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423 | (7) |
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Imperfect Markets: Costs of Exchange |
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430 | (10) |
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430 | (3) |
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Proportional Transaction Costs |
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433 | (4) |
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Lump-Sum Transaction Costs |
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437 | (3) |
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440 | (3) |
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Money as Medium of Exchange |
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440 | (2) |
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Money as Temporary Store of Value |
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442 | (1) |
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443 | (12) |
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445 | (1) |
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Sealed-Bid Second-Price Auction |
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445 | (1) |
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Sealed-Bid First-Price Auction |
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445 | (1) |
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446 | (2) |
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448 | (1) |
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449 | (6) |
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PART SIX. ECONOMICS AND TIME |
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455 | (42) |
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456 | (3) |
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Consumption Choices over Time: Pure Exchange |
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459 | (5) |
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Borrowing-Lending Equilibrium with Zero Net Investment |
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459 | (2) |
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An Application: Double Taxation of Saving? |
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461 | (3) |
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Production and Consumption over Time: Saving and Investment |
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464 | (4) |
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Investment Decisions and Project Analysis |
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468 | (11) |
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468 | (1) |
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469 | (6) |
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The Rate of Return (ROR) Rule |
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475 | (4) |
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Real Interest and Monetary Interest: Allowing for Inflation |
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479 | (3) |
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The Multiplicity of Interest Rates |
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482 | (4) |
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An Application: The Discount Rate for Project Analysis |
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485 | (1) |
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The Fundamentals of Investment, Saving, and Interest |
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486 | (11) |
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490 | (1) |
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491 | (6) |
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PART SEVEN. POLITICAL ECONOMY |
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Welfare Economics: The Market and the State |
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497 | (40) |
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498 | (8) |
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498 | (2) |
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500 | (1) |
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Efficiency as the Sum of Consumer Surplus and Producer Surplus |
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500 | (1) |
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Efficient Allocations in the Edgeworth Box |
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501 | (1) |
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502 | (2) |
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An Application: How to Divide a Cake |
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504 | (2) |
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The Theorem of the Invisible Hand: The Role of Prices |
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506 | (2) |
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506 | (1) |
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506 | (1) |
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Efficient Balance between Production and Consumption |
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507 | (1) |
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508 | (7) |
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508 | (1) |
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508 | (5) |
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513 | (2) |
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The Commons: The Consequences of Unrestricted Access |
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515 | (3) |
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518 | (11) |
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Efficient Production and Consumption of Public Goods |
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518 | (3) |
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Voluntary Provision of Nonexcludable Public Goods -- Free-Riding |
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521 | (4) |
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An Extension: Weakest-Link versus Best-Shot Models of Public Goods |
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525 | (4) |
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Appropriative Activity and Rent-Seeking |
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529 | (8) |
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533 | (1) |
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534 | (3) |
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Government, Politics, and Conflict |
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537 | (30) |
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The Other Side of the Coin: Government Failures |
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538 | (5) |
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Corruption as Government Failure |
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538 | (1) |
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Political Competition and Its Limits |
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539 | (2) |
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Politics and Special Interests |
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541 | (2) |
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Voting as an Instrument of Control |
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543 | (7) |
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Majority and Minority -- ``Log-Rolling'' |
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544 | (1) |
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545 | (1) |
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546 | (4) |
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550 | (17) |
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Sources of Cooperation and Conflict |
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550 | (7) |
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557 | (4) |
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An Application: Should You Pay Ransom? |
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561 | (2) |
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563 | (1) |
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564 | (3) |
| Answers to Selected Questions |
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567 | (30) |
| Name Index |
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597 | (4) |
| Subject Index |
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601 | |