The 25 Sales Skills

by Schiffman, Stephan
Format: Paperback
Pub. Date: 2002-04-01
Publisher(s): Adams Media Corp
List Price: $8.59

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Summary

Top-rated sales trainer Stephan Schiffman delivers the inside scoop on what the professors don't know

Stephan Schiffman, top-rated sales trainer in the United States and author of dozens of sales technique books, has a solid reputation for delivering sound business advice in a way that's easy to understand and to the point. Through proven techniques and coaching, he has led thousands of businesses around the world to greater profits and productivity, while training salespeople to be nothing short of top-notch.

Now, in the latest book in his successful 25 Sales series, Schiffman provides ready and practical answers to 25 important questions facing the business professional today -- questions ranging from simple office etiquette to learning how to recognize and handle a negotiation dead end.

Topics include:

-- How to get prospects to open up to you

-- The ten most common sales mistakes and how to avoid them

-- What to do when you are shot down in a sales meeting

Every sales professional will find 25 Sales Skills They Don't Teach at Business School

Author Biography

Stephan Schiffman is the president of DEI Management Group, Inc. and has trained over 300,000 salespeople

Table of Contents

Introduction: The Hidden Sales Curriculump. 9
Beware of Bad Advice on the Internetp. 13
Use Company Events to Move the Relationship Forwardp. 16
Stop Spinning Your Wheels with People Who Don't Really Want to Work with You--and Start "Following the Yes"p. 19
Harness the Power of "I Didn't Anticipate That"p. 24
Beware "Casual Friday"p. 31
Ask Key Questions about Your Best Accountsp. 36
Find Out What's Changedp. 40
Use E-mail Intelligentlyp. 44
When in Doubt, Ask for the Appointmentp. 48
Don't Try to Closep. 52
Raise Tough Issues Yourselfp. 57
Get More Return Phone Callsp. 62
Don't Bring Everything!p. 65
Don't "Product Dump"p. 67
Beyond "Slapshot Selling"p. 71
Master PIPA (Learn the Art of Conducting a Great First Meeting)p. 79
Get Prospects to Open Up to Youp. 91
Prepare Questions ahead of Time!p. 94
Don't Present Too Earlyp. 98
Verify Your Informationp. 101
Ask Yourself the Right Questionsp. 104
Know What You Want before You Even Walk in the Doorp. 106
Work Your Way up the Ladderp. 109
Close the Salep. 111
Avoid the Ten Most Common Mistakesp. 113
Epilogue: Don't Kid Yourselfp. 121
Table of Contents provided by Syndetics. All Rights Reserved.

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